Coming clean about reformulating our fragrances.

Coming clean about reformulating our fragrances.

Time for Change, you talk we listen.

 

I have been getting many questions lately about the longevity and projection of the Ganache Parfums fragrances. The feedback I am receiving is that people love the fragrances but are not satisfied with the price range and the performance of the fragrances. Therefore, I am making changes to the business model, but I also wanted to explain for a moment how we got here.

 

When I first started Ganache Parfums, I wanted to create a gourmand perfumes that not only smelled amazing but also did not require many of the toxic ingredients you can often find in perfumes. Therefore, I omitted things like nitro musks, phthalates, and petroleum-based aroma compounds and opted for natural ingredients and fragrances oils derived from non-petroleum by-products. The result was a final perfume product that was less toxic, more environmentally friendly.  Unfortunately, these natural and harsh chemical free materials are often more expensive and don’t have the longevity and projection of materials containing more toxic ingredients. 

 

The truth is many companies use these aroma chemicals and fillers that contain the use of these toxic chemicals because they produce beast mode fragrances that can last upwards of 8 hours on the skin.

 

So this presented me with a dilemma. On the one hand, I do want to make customers happy; after all, that is why I started a business. On the other hand, I just don’t feel right about using such nasty ingredients just to achieve an effect. Therefore, after much research and many sleepless nights, I decided to make a compromise. While I still refuse to use petroleum-derived aroma compounds and nitro musk, I am reformulating all the fragrances from a more natural base to a more synthetic base. I will also make sure to list percentages and any known toxins, the new formulations may contain right on the product page, so that consumers may make informed purchasing decisions.

 

The result will be a final formulation that is less natural and slightly more synthetic chemical based but with improved performance and silage.

 

The new formulations will go into effect the end April of 2018. The current formulations will be available at a discounted price until March 31, 2018 or while supplies last. 

Below is an example of the two fragrance reformulations:

Chocolate Ganache

Old Formula                                     New Formula

Cocoa absolute                               Natural cocoa essence

Chocolate extract                         Cocoa aldehyde

Vanilla Absolute                              Synthetic vanilla accord

Natural butter essence                 French vanilla fragrance oil

Chocolate accord                           Chocolate fragrance oil

Natural Cake accord                      Synthetic cake accord

Blood orange essential oil           Orange fragrance oil

White Cognac essential oil          Grand Marnier fragrance oil

 

Old Formula                                    New Formula

Natural strawberry isolates         Natural strawberry isolate

Natural vanilla accord                   Synthetic vanilla accord

Lime essential oil                            Synthetic lime note

Nutmeg essential                            Synthetic nutmeg note

Synthetic strawberry note           Rum fragrance oil

Synthetic vanilla note                   whipped cream fragrance oil

Natural rum essence  

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4 comments

I totally respect your commitment to your customers. When I buy fragrances I love that may not have particularly great longevity, I just carry a 5ml atomizer in my purse and respray as needed. It is a simple solution. I love this company and cannot wait for new fragrance releases. Keep up the great work!

Margo D'Angelo

One Legged Joe is THE BEST coffee fragrance I’ve ever encountered. The coffee & maple glaze combination is irresistibly delicious. Strangers compliment me! Grumpy coworkers become almost friendly! Friends want to hug me! This fragrance has rocketed to the top of my stupid-large collection and I can’t get enough. Not only can I not stop sniffing my wrists when I wear it, I seriously want to LICK my wrists. Fabulous. Simply fabulous!

Lauren

I own 6 Ganache fragrances that delight me and I find no fault whatsoever with longevity. Each of those I have lasts a good 6-8 hours with noticeable sillage. I trust your judgment regarding reformulating but I confess to being puzzled that others find fault with longevity. Personally, I’d prefer you keep things as they are.

Lauren Baillard

I love that u listen to your customers and are willing to changes for your customers, that shows u listen and care. You are out the nasty truth that nobody wants to talk about when it comes to the fragrance world. Keep it up, I’m trying to pick which fragrances I want from u lol.

Brian Morris

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